Hunger Games Drives Archery Sales

Hunger Games Drives Archery Sales Cartoon

“This is probably your fault for taking me to see the HUNGER GAMES.”

Sporting goods stores around the country are reporting a 300% increase in archery equipment sales since the release of HUNGER GAMES. Pixar’s animated feature ‘BRAVE‘ this summer also features a bow-wielding heroine. The sure-to-be-blockbuster AVENGERS this summer will also feature Hawkeye, super-hero archer.

As an avid, lifetime archer myself, I can understand Hollywood’s appeal to an Archery hero. ANYONE can point and shoot a firearm, but archery takes REAL skill, patience, and practice.

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A boy practices his archery skills on Dad's automobile. He cites an influence by the movie Hunger Games.